Madison Lily Rugs
Bespoke Rugs—
Houston, Texas
Houston, Texas
A thoughtful re-introduction of the successful Madison Lily brand, founded by artist Edgar Podzemny. In addition to branding, we also produced 4 seasonal campaigns based on the premise of woven, together.®
CLIENT
Edgar Podzemny
SERVICES
Brand Strategy
Market Research
Re-Brand
Trademark Development
Art Direction
Photo Shoot Production
Operations Kit
Print Catalog
Digital
DESIGN TEAM
FÖDA Studio
Creative Director—Jett Butler
Designers—Alice Du, Tom Ahn
Digital Director—Rob Bode
Digital Development—Talasan Nicholson
CAMPAIGN
Photography—Nick Simonite
Production—Heather Neumann
Wardrobe Styling—Brienne Neumann
Hair & Makeup—Sara Eudy, Julia Wagener
Edgar Podzemny
SERVICES
Brand Strategy
Market Research
Re-Brand
Trademark Development
Art Direction
Photo Shoot Production
Operations Kit
Print Catalog
Digital
DESIGN TEAM
FÖDA Studio
Creative Director—Jett Butler
Designers—Alice Du, Tom Ahn
Digital Director—Rob Bode
Digital Development—Talasan Nicholson
CAMPAIGN
Photography—Nick Simonite
Production—Heather Neumann
Wardrobe Styling—Brienne Neumann
Hair & Makeup—Sara Eudy, Julia Wagener