Madison Lily Rugs
Bespoke Rugs—
Houston, Texas



View the campaigns here and here.

View the complete branding project here.

A thoughtful re-introduction of the successful Madison Lily brand, founded by artist Edgar Podzemny. In addition to branding, we produced 4 seasonal campaigns based on the premise of woven, together
CLIENT
Madison Lily Rugs

SERVICES
Brand Strategy
Market Research
Re-Brand
Trademark Development
Art Direction
Photo Shoot Production
Operations Kit
Print Catalog
Digital

DESIGN TEAM
FÖDA Studio
Creative Director—Jett Butler
Designers—Alice Du, Tom Ahn

CAMPAIGN
Photography—Nick Simonite
Production—Heather Neumann
Wardrobe Styling—Brienne Neumann
Hair & Makeup—Sara Eudy, Julia Wagener
© ALICE MAY DU 2020